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Netflix’s strategy to influence the regulatory debate

What is it about?

Netflix’s presence is felt not only in the industry but also in every household. It is a consolidated brand popular for its local productions and advertisement for diversity and inclusion. We analyze how these strategies are impacting the debate on regulation.

Why is it important?

The regulation of SVOD is a key challenge for the audiovisual industry that is not limited to the production of local content. Other elements, such as prominence, discoverability, as power concentration, need to be addressed. Netflix’s banner of inclusion and diversity should not distract the public from these issues.

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The following have contributed to this page:
Luis A. Albornoz and Marina Fernandes
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