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Hanfu fans and contemporary Chinese nationalistic context

What is it about?

Why is there a growing trend among Chinese youth to adopt Hanfu, the traditional clothing of the Han ethnicity, in contemporary society? This study employs a sociolinguistic perspective to explore the reasons at various levels within the current Chinese socio-cultural context.

Why is it important?

This paper reveals that modern Chinese youth are internalizing the Chinese nationalist ideology in order to establish a sociocultural relationship of belonging to and sharing with Chinese collectives as a way to empower themselves to cope with uncertainty.

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YAN JIA
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